Ecommerce giant Jumia today announced an exclusive partnership with Vlisco Group to launch the first online Woodin store in Côte d’Ivoire. This is in furtherance of the relationship between both companies that started in May when Vlisco Group launched the Uniwax online store on JUMIA.
Woodin’s latest collection, Evasion de Woodin with its polished floral motifs as well as the Woodin’s timeless classic collections such as, Succès, Innovation and So chic, just made their appearance on JUMIA in Côte d’Ivoire. The Vlisco Group, owner of the four textile and fashion brands, Vlisco, Woodin, GTP and Uniwax, just renewed its trust in the ecommerce platform. The new partnership will provide an easy access nationwide to the genuine and fabulous pieces of the Woodin brand.
Commenting on the launch, Nadia Dosh, Head of Fashion at JUMIA Côte d’Ivoire stated “African print fabrics occupy a prominent place in the Ivorian clothing culture, which is why it is essential for us to offer our customers the best brands in Côte d’Ivoire. After Uniwax, we are proud today to launch a brand like Woodin and thus complete our range. Woodin is more than a brand; it is a philosophy, a way of life that reflects the youth, vitality and warmth of the African continent “.
Woodin is dedicated to a young, hip and cool Africa. A brand inspired by the cultural and artistic wealth of the continent. It became the pioneer of African Fashion by combining with utmost beauty, the diversity of traditional African outfits with contemporary trends. A pioneer perceived internationally as a constant source of inspiration and a true symbol of creativity. By bringing Woodin online, JUMIA targets a younger clientele. It creates an easy access to fashion pieces designed to help them display a high level of cultural pride, confidence and class and offers “native dressing” in its most refined and affordable form.
Onwards, fans of African prints can explore the delicacy and expertise of Woodin at https://www.jumia.ci/boutique-woodin/ through the amazing collections. The newest collection, Evasion de Woodin unveiled this October 1st, embraces the appeal of flowers. Its unique models are teeming with a riot of vintage-inspired greens, deep pinks, reds, creams and blues; available in pieces of six yards. Also available, are the timeless and beautiful classics of the brand: Succès, Innovation, Batik, Illustration, Afrik, Mini maxi, Perle, Célébration, Dream, Ambition, Afrikor, So chic, and Le bassam. All these remarkable pieces are sold on JUMIA starting at 10 000 FCFA only, with delivery anywhere in the country.
