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Microsoft’s Bing discloses top searches of 2015

Bing, Microsoft’s search engine has released its annual search engine trends for 2015. Below are a list of top searched celebrities, most searched athletes and top news stories for the year.

Bing’s 2015 Most Searched Celebrities

  1. Caitlyn (Bruce) Jenner
  2. Miley Cyrus
  3. Taylor Swift
  4. Kim Richaards
  5. Kim Kardashian
  6. Bindi Irwin
  7. Chris Brown
  8. Kylie Jenner
  9. Justin Bieber
  10. Kelly Clarkson

Caitlyn (Bruce) Jenner dethrones Kim Kardashian as best searched celebrity

After coming out as a transgender female, Olympian and reality TV star Caitlyn (formerly Bruce) Jenner dethroned step daughter and last year’s to top spot holder, Kim Kardashian and rose to the top of the Most Searched Celebrities list. A rise that was strongly influenced by a powerful primetime interview on “20/20,” an iconic Vanity Fair magazine cover, and an emotional speech while accepting the Arthur Ashe Courage Award at the Excellence in Sports Performance Yearly Award (ESPYS). Thanks to a year full of colourful antics and attire, Miley Cyrus was runner-up.

Looking then at the Bing’s 2015 Most Searched Athletes list, we see that women took centre stage. Ronda Rousey took the second spot after a remarkable year and her high-profile match against Holly Holm. Serena Williams also made the list as the most searched tennis player in the world. In fact, after clinching her sixth Wimbledon championship title and triumphing at both the French Open and Australian Open, Williams was searched more than the top five men’s players combined in 2015.

Bing’s 2015 Most Searched Athletes

  1. Tom Brady
  2. Ronda Rousey
  3. Jordan Spieth
  4. Stephen Curry
  5. Aaron Rodgers
  6. Serena Williams
  7. Caroline Wozniacki
  8. LeBron James
  9. Danica Patrick
  10. Cristiano Ronaldo

With regards to top news stories, the November Paris attacks and the threat of ISIS made the top spot, while the E.U refugee crisis came in second.

Bing 2015 Top News Stories

  1. Paris attacks and the threat of ISIS
  2. The EU refugee crisis
  3. Earthquake in Nepal
  4. Snowstorm buries Northeast U.S.
  5. Germanwings 9525 crash
  6. Wildfires and drought devastate
  7. U.S.-Cuba relations restored
  8. Planned Parenthood faces potential defunding
  9. Ashley Madison hacked, data leaked
  10. Discoveries on Pluto and Mars

You can see the complete lists and the insightful stories behind this year’s moments that moved us at bingtrends.com.

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