A new Google report on Nigeria underscores the significant economic impact of digital technologies in the country. Conducted by Public First, the report details how Google’s products and infrastructure are driving Nigeria’s digital transformation and contributing to economic growth.
The study reveals that every $1 invested in digital technology adds over $8 in value to Nigeria’s economy. This highlights the importance of digital tools like cloud computing, connectivity, and artificial intelligence (AI) in shaping the nation’s economic future.
Economic Contributions of Digital Technology
In 2023, Google’s products and services—including Search, Ads, YouTube, and Cloud—contributed an estimated $1.8 billion to the Nigerian economy. These services have significantly boosted the productivity of Nigerian businesses, content creators, and workers.
Through programs such as Digital Skills for Africa and the Career Certificates Program, Google helped over 1.5 million young Nigerians acquire new digital skills in 2023 alone.
AI’s Potential to Boost Nigeria’s Economy
The Google report on Nigeria also projects that AI could add $15 billion to the Nigerian economy by 2030. Google’s commitment to responsible AI development will play a key role in achieving this potential. The company’s $1 billion investment in Africa aims to improve internet access, support entrepreneurs, and foster innovation.
To further maximize growth, the report advises policymakers to prioritize cloud-first strategies and improve Nigeria’s digital infrastructure. Strengthening STEM education and increasing AI fluency will also be essential for preparing the workforce for the future.
At a recent media event in Lagos, Olumide Balogun, Director for West Africa at Google, expressed his excitement about the positive impact of digital technologies on Nigeria’s economy. Amy Price, Director at Public First, highlighted that Nigeria is a digital leader in Africa and stressed the role of tech investment in driving further growth.
