As a part of this re-brand, Aboki Africa has released a new corporate logo and website redesign that works with its growing business model.
Aboki Africa, a provider of foreign accounts for Africans, has completed a major rebranding to Grey. The company’s rebranding to Grey will take effect on Thursday, February 3rd, 2022, and symbolizes the company’s rapid growth and expansion in the previous year. According to the company, Grey signifies its stability, neutrality, and solidity in the financial services industry.
“We are expanding our business scope and have outgrown our original mission,” CEO Idorenyin Obong stated. “Grey is inspired by the colour,” he explains when asked why the new brand name was chosen. It is solid and stable and inspires calm, balance, and composure. That is what we want people to feel every time they use our service.”
“The new name and identity are in keeping with the larger perspective of our brand and the products and services we offer to all our valued customers,” said co-founder Femi Aghedo of the rebrand to Grey.
In 2020, Idorenyin Obong and Joseph Femi Aghedo founded Aboki Africa as a virtual global bank account for free to receive and make foreign payments or convert currencies, all in one place.
Aboki Africa, now Grey, is a fast-growing fintech startup that provides digital foreign accounts for Africans to send and receive international payments. One of its unique features is that you can create foreign bank accounts right from the comfort of your home.