Google is taking generative AI to a whole new level.
The company has announced a new product called ‘Genesis’ which could replace journalists. Genesis is a cutting-edge AI product that uses artificial intelligence to produce news stories.
According to reports, Google has been quietly testing this technology and has even pitched it to major news organizations, including The New York Times, The Washington Post, and News Corp, the owners of The Wall Street Journal.
According to Google, the goal is to revolutionize the way news is generated and distributed. So, what exactly sets Genesis apart from existing AI systems and Google Bard? While a bevy of reports suggest that Genesis will be capable of writing articles like actual journalists do, Google looks like it is presenting the tool as an assistant for journalists, automating certain tasks and freeing up their valuable time for more creative pursuits.