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Threads, a Meta owned social networking service has announced the expansion of its keyword search feature to now support all languages.
At its initial launch in August, the team only tested the feature in English speaking markets,’ including Australia and New Zealand.
By September , it expanded to most other English and Spanish speaking countries including the United States.
According to Instagram head, Adam Mosseri, keyword search will now be “supported in all languages.”
That will make the app more useful to a broader, global audience.
The Threads team has been rapidly updating on the app in response to user feedback..
They have added features like
- a chronological following feed
- a web app
- a way to view likes, polls, GIFs, hashtag support (without the hash),
- an edit button
- profile switch
and more, after the launch.
Reports also say that thread will be launching in the E.U this December.
This is a key aspect of serving that market that speaks many different languages .
The initial launch did not include the E. U.
The region has stronger privacy features in place than other large markets like the United States..
The app will operate a little differently in the E.U
According to reports, Threads will give E.U users “the choice of using Threads purely for consumption.
This means users will be able to access the platform via a view – only mode.
Users can read posts on the platform without creating a profile.
That is not how Thread operates in other parts of the world.
Users need an instagram handle to activate a Threads account.
In fact, until recently, once a user enabled a Threads account, they could not delete it unless they deleted their entire Instagram account.
Instagram had promised to fix it, and they have .
Recently, Adam Moseri confirmed that Thread users will now be able to delete their accounts without hurting the more important Instagram handle.
The company has also promised a developer API and plans to integrate with ActivityPub, the decentralized social networking protocol that also powers Mastodon and other networks.
Thread is presently used by nearly 100 million people across 100 countries .